If you want to make the most of your Google “Near Me” SEO efforts, it’s important to target your results specifically to your area. By optimizing your website and content for local search, you can increase traffic and better position yourself as a top contender in the competition.

Here are four tips to help you optimize your near me Google search results:

1. Add Your Location To Your Website & Google Business Profile

Adding your location to your website is one of the simplest ways to optimize your near me Google search results. This information can be found in the “about us” section of most websites, as well as on company or product pages. Including this information will help Google understand what topics and keywords are relevant to your business.

2. Create Local Content

If you have content that specifically addresses your local business, make sure to include it in your search engine optimization efforts. This information will be relevant to local searchers and can help improve your ranking for nearby queries. Think about topics like local businesses, transportation, food and drink, and real estate. By creating original content, you can ensure that your website is the first place locals turn when looking for information on these topics. Linking to local businesses and resources can also help improve your ranking for nearby queries. By including links to relevant pages on your website, you’ll help provide visitors with the information they need. This will help you attract new customers and build brand awareness in your area.

3. Optimize Your Website For Local Search

Adding local keywords to your website’s title tags, meta descriptions, and header tags can help improve your ranking for near me Google searches. Try using a keyword research tool like Google AdWords Keyword Planner to identify the most relevant keywords for your business. Once you have a list of target keywords, add them to your website as needed.

4. Get listed on Authoritative directories

Directory listings are an important part of SEO, and they can help improve your ranking for local searches. Being listed on Alexa & Google Assistant & Siri will help with local voice requests. If you have a multi location business this can be challenging to manage, so consider using a service that will get your business listed in the right place like Convert Local where you will get listed on 50+ directories for each of your locations with an easy dashboard to keep tabs.