Creating a local SEO strategy for businesses with multiple locations is essential for driving foot traffic and increasing revenue. In fact, research has shown that 50% of consumers who conduct a local search on their smartphone visit a store within a day, and 18% of those searches lead to a purchase.

One of the key elements of a successful local SEO strategy is creating a local page for each of your locations. This page should include important information such as the address, phone number, and hours of operation. It should also include a map showing the location’s exact location and any other relevant details that potential customers might find useful.

In addition to local pages, it’s important to create local content for each of your locations. This can include blog posts, videos, and other types of content that are specific to the location and provide value to potential customers. For example, you could create a blog post about the best places to eat near your location, or a video showcasing the unique features of your location.

Finally, make sure that each of your locations is listed on as many local directories as possible. This will help to increase the visibility of your business and make it easier for potential customers to find you. One way to do this is to use a listings management tool like Convert Local. This service can handle listings management for all of your locations, ensuring that each location has a local microsite and is listed on 50+ directories like Yahoo or Bing.

In conclusion, a local SEO strategy is essential for businesses with multiple locations. By creating local pages and local content, and using a tool like ConvertLocal.io to manage listings, you can drive foot traffic and increase revenue.