Best Review Software for AppFolio Users
What property managers using AppFolio should look for in review software, from automation and Google review routing to surveys and reporting.
Table of Contents
What AppFolio Users Should Look For in Review Software
The best review software for AppFolio users should do more than send a review link. It should help the property management team ask at the right time, route each customer to the right review destination, capture private feedback, alert the team about new reviews, and make it easier to respond.
For property managers, the right review platform has to work across locations, offices, portfolios, and customer types. A single-family owner is not the same as a multifamily resident, and a move-in experience is not the same as a maintenance follow-up.
Why Birdeye Fits Many AppFolio Users
Birdeye is a strong fit for property management teams because it combines review generation, surveys, centralized messaging, webchat, listings, referrals, and review response tools in one platform. For AppFolio users, that means reviews can be planned around property management moments instead of handled manually by each office.
Review requests
Automate requests through SMS and email where supported by the workflow.
Google review routing
Send customers to the correct local review destination for the office or property brand.
Private feedback
Use surveys to identify service issues before they become public reviews.
Good vs. Weak Review Software for Property Managers
| Good review software | Weak review software |
|---|---|
| Supports automated requests around real customer moments. | Only sends manual one-off links. |
| Routes reviews by location and customer type. | Uses one generic review link for every office. |
| Captures surveys and private feedback. | Only counts public reviews. |
| Includes review reply workflows and alerts. | Leaves reviews unanswered. |
Review Workflow Examples
Resident moves in, receives follow-up, then gets a review or survey request.
Work order closes, resident confirms satisfaction, then review request sends.
New owner completes onboarding and receives feedback request.
Move-out process closes and the resident receives a feedback request.
Buying Checklist
- Confirm available AppFolio-related triggers.
- Confirm SMS and email review request behavior.
- Check location-level review routing.
- Ask how surveys and private feedback are handled.
- Review reporting by office, portfolio, or region.
- Plan implementation support, not just software access.
Frequently Asked Questions
What is the best review software for AppFolio users?
The best choice depends on the property manager's workflow, but Birdeye is a strong option for teams that want review automation, surveys, Google review growth, and centralized reputation management.
Can review software connect to AppFolio events?
Supported workflows can be planned around property management events such as lease signing, move-in, move-out, and completed work orders.
Should property managers use surveys or direct review links?
Many teams use both: surveys for private feedback and direct Google review requests for high-confidence moments.
Is review software useful for multi-location property managers?
Yes. Location-level routing and reporting are especially valuable for multi-office teams.
Can ConvertLocal help choose and set up the workflow?
Yes. ConvertLocal helps plan, configure, test, and optimize Birdeye review workflows for property managers.
Related AppFolio Resources
Use these pages to move through the full AppFolio + Birdeye resources without guessing which feature to research next.


